28 March 2016
The Tokyo 2020 Organising Committee today welcomed Ajinomoto Co., Inc. (Ajinomoto Co.) as a Tokyo 2020 Official Partner, the second domestic tier of the Tokyo 2020 Sponsorship Programme.
Ajinomoto Co. has been attributed the category Cooking Condiments, Dehydrated Soup, Amino Acid Based Granules and Prepared Frozen Foods. Its addition brings the total number of Tokyo 2020 domestic partners to 29*, including 14 Official Partners.
Tokyo 2020 President Yoshiro Mori welcomed the new appointment, Through various types of high-quality food products in the category of Cooking Condiments, Dehydrated Soup, Amino Acid Based Granules and Prepared Frozen Foods, Ajinomoto Co. makes a significant contribution to popularising sport and supporting athletes activities, and I am delighted to welcome the company as a Tokyo 2020 Official Partner.
Takaaki Nishii, Representative Director, President & Chief Executive Officer, commented: In 2003, Ajinomoto Co. signed a partnership agreement with the Japanese Olympic Committee to launch the Victory Project which supports the Japanese national Olympic teams with Ajinomoto Co. food products and nutrition. In 2015, we also became an Official Partner of the Japanese Para-Sports Association to work on providing full-scale support for para-sports. Based on a wealth of expertise built up over more than a century in the category of food products including Cooking Condiments, Dehydrated Soup, Amino Acid Based Granules and Prepared Frozen Foods and in line with our corporate slogan Eat Well, Live Well., Ajinomoto Co. would like to support the Japanese national Olympic and Paralympic teams at the Rio 2016, PyeongChang 2018 and Tokyo 2020 Games, and contribute to the successful delivery of the Tokyo 2020 Olympic and Paralympic Games within the scope of its official contract category.
About the Tokyo 2020 Sponsorship Programme: The Olympic sponsor programme is divided into four separate categories, with the IOCs The Olympic Partner (TOP) programme constituting the very highest level of Olympic sponsorship. The Worldwide TOP Partners who support the Tokyo 2020 Olympic Games are Coca-Cola, Atos, Bridgestone, Dow, GE, McDonalds, Omega, Panasonic, Procter and Gamble, Samsung, Toyota and Visa.
The three remaining categories are designated for domestic sponsors. The highest domestic tier comprises Gold Partners, the second tier consists of Official Partners and the third tier is made up of Official Supporters. Domestic sponsors will also be core components of Tokyo 2020s Marketing Programme, and until 2020 they will be indispensable partners both for the successful delivery of the Tokyo 2020 Olympic and Paralympic Games and as partners of the Japanese national Olympic and Paralympic teams. Accordingly, they will be accorded the rights to use Olympic and Paralympic designations and imagery including emblems, mascots and slogans. In collaboration with all sponsors who take part in the Marketing Programme, the Tokyo 2020 Organising Committee will work to contribute to a brighter tomorrow for both Japan and the world.
Please click the following link to learn more about the rights granted to the Tokyo 2020 Games' Sponsors: Sponsorship Programme
About Ajinomoto Co.: Headquartered in Tokyo, Japan, Ajinomoto Co., Inc. is a global manufacturer of high-quality food and amino acids. For many decades, Ajinomoto Co. has contributed to food culture and human health through wide-ranging applications of amino acid technologies. Today, the company is becoming increasingly involved with solutions aimed at improving food resources, human health and global sustainability. Founded in 1909 and now operating in 27 countries, Ajinomoto Co. currently employs approximately 32,000 people, and posted net sales of JPY 1,006.6 billion (USD 9.17 billion) in fiscal 2014.
Ajinomoto Co. official website: http://www.ajinomoto.com/en/?scid=av_ot_pc_cojphead_global
* In addition to the above-stated 29 Tokyo 2020 domestic partners, the Tokyo 2020 sponsorship programme also includes three Worldwide Olympic Partners - Atos, Bridgestone and Omega - as Tokyo 2020 Paralympic Gold Partners.
Please click here to see all the sponsors.